The Hundreds’ Adam Bomb Squad and Cool Cats are two NFT projects on different tracks that share the same goal: to foster a community of die-hard fans and collectors. To that end, Adam Bomb Squad and Cool Cats are releasing exclusive t-shirts, hoodies, and bags for those who have respective NFTs.
Both Cool Cats and Adam Bomb Squad released in the summer of 2021 and immediately took the NFT community by storm for very different reasons.
For Cool Cats, his collection of over 10,000 NFTs quickly became a blue chip project.
Cool Cats not only signed a major deal with top-tier talent agency CAA, but promised NFT holders access to the Cooltopia game, which would reward participants with Cool Cats’ proprietary $MILK token.
However, the token took a nosedive after the launch of Cooltopia.
Many token holders found Cooltopia’s token economy disappointing and expressed dislike for the new Cool Cats CEO, Chris Hassett, who left the company just four months after joining in January 2022
. association with the NFT game The Sandbox.
Meanwhile, Adam Bomb Squad has become one of the most celebrated projects in web3.
As the iconic mascot of The Hundreds, Adam Bomb became an NFT collection of 25,000 ‘bombs’ as part of the initial Adam Bomb Squad mintage. The collection has been well received, as early NFT users familiar with Bobby Hundreds’ streetwear imprint knew the importance of a long-standing company releasing some of its most iconic IP as a PFP collection.
In line with The Hundreds’ streetwear roots, Adam Bomb Squad has consistently collaborated with powerful partners in the web3 space, including Bored Ape Yacht Club, CryptoPunks, Brain Vomit and Deadfellaz.
The Adam Bomb Squad is also constantly offering lots of goodies for token holders, from physical merch to live events.
And, after going viral for his ‘God Hates NFTs’ stunt on NFT.NYC, it’s clear that ABS is applying its streetwear marketing tactics to grab headlines for the future of NFTs.
Given how large the Adam Bomb Squad and Cool Cat respective communities are, even terse drops like this strengthen older NFT projects as they band together with token holders during what people call “crypto winter.”
The Hundreds x Cool Cats collection launches on August 18 via The Hundreds official webstore and app. Stay tuned to The Hundreds Discord for specific release details (including early release for token holders).